Conclusion

FEAR has two meanings: ‘Forget Everything And Run’ or ‘Face Everything And Rise.’ The choice is yours. -Zig Ziglar

I have written this book targeting business owners with the intention to show you how valuable digital assets are for a business. I wanted entrepreneurs to understand what they need to know about keywords and why keywords are so important, and the fact that good keywords in your content can unlock so many digital doors for your online presence. Living in the 21st century and running a business at this time, we must walk side by side with what technology offers.

I have personally seen several small businesses that are not aware of their true online potential. Several businesses fear the words SEO, Website, and Social Media Marketing. This book guides them to understand these terms, adapt, and implement these technologies into their businesses.

SEO has changed dramatically over the years, and we need to move with it. SEO has shifted from traditional optimization to connecting the client's content with the end-user over several devices and platforms.

As a new business owner, you need to focus on the right keywords for your online content as it will put you on the correct path to search optimization success. On the other hand, any error incurred during keyword selection can put you behind, and you will be left looking for a solution. The power of long-tail search is real, and with the right approach, you can market your business through your website.

You will generate appropriate traffic and bring in targeted visitors who are interested in what you have to say and what you have to sell. It is crucial to create high-quality, long-form content. However, that is only one aspect of the story. If you want to create content, you might as well target the right keywords and start integrating long keyword phrases into your content plan.

By doing this, you will broaden your reach to your audience and see your position with search engines rise.

We are definitely in a new era of doing business. 2020 has been a year of changes, and all companies had to adapt to the current situation. Change is the only constant. From here on, you will know all the tips, information, and shared experiences I explained in this book. You can equip yourself with the necessary tools and improve your ability to adapt.

If you just follow these simple steps and do even the basic minimum, you will see progress.

For those of you that own restaurants and stores, we can clearly see that majority of your customers are searching for you via social media or your website. While the frequency of visiting your store will be less, you usually will be in the best position if you have increased your efforts. This is especially the case when you use them to serve your customers via an online experience and have products and services delivered directly.

This change is not a negative one. Let's put it this way; you can either see the glass as half full or half empty. Should you choose the half-full approach, you will certainly transition your business to a new way of life?

Remember that life is an experience. If you keep doing the same things repeatedly, expecting a different outcome, you are bound to experience a negative outcome. What is required for you as an entrepreneur is to shift your perspective. Take the knowledge you have gained from this book and be proactive.

You have heard me reference mapmelocal.com many times.

During the writing process, I had extensive discussions with my Business Partner, Kevin. We concluded that since the entire landscape is changing and because our community brand is about helping entrepreneurs, we strategized and created an online portal called Bizologyportal.com. This portal will serve businesses as a single platform for all matters connected with the operations. This is your single connecting point to get almost anything and everything you need for your success.

We have personally tried and tested all of the services ourselves. And, we figured why not share this with the rest of the entrepreneurs in the United States. We have decided to adapt our business model and pivot to meet the change that we want to see.

I hope that you progress quickly with a positive outlook and delve into the many resources we have provided for you and take full advantage in leveraging your success.

An entrepreneur is much like the conductor of a musical symphony. Every member of the team and every instrument they play has to be in-tune and in sync. This will create the most beautiful experience for everyone involved and allow them to reach higher vibrations.

Ignoring or not giving attention to every part of your business and team will result in irreversible damages. You must keep the cogs of the wheels rotating and deliver word-class service or products to your customers with compassion, love, and happiness.

When planning your day, month, or year, take time to reflect on your customer reviews. Try to figure out what they want from you and how you can fulfill their wishes. With all this information available at the click of a mouse online, you can make an effort to understand your customers and tweak your business model into finely tuned instruments with remarkable players helping you to orchestrate the symphony.

With these last words, I hope that all the entrepreneurs who have taken the time to read this book attain everlasting success in their business journeys and establish brands built on pure intentions that can benefit society at large.

References

Bruce Clay (2020). What are Keywords? Why are Keywords Important to SEO? And How Do You Do Keyword Research? Retrieved from https://www.bruceclay.com/blog/what-are-keywords/ Word Stream (2020). What is Google My Business & Why Do I Need It? Retrieved from https://www.wordstream.com/blog/ws/2020/06/08/ what-is-Google-my-business Lifewire (2020). What is Yelp and How Does It Work? Retrieved from https://www.lifewire.com/what-is-yelp-4685842 How Stuff Works (2020). How Yelp Works. Retrieved from https:// computer.howstuffworks.com/internet/social-networking/networks/ yelp.htm Search Engine Watch (2020). How to Get Started with Local SEO. Retrieved from https://www.searchenginewatch.com/2018/01/23/ how-to-get-started-with-local-seo/ Search Engine Watch (2020). What Impact Will Voice Search Have on SEO in 2020? Retrieved from https://www.searchenginewatch.com/ 2020/01/03/voice-search-impact-seo-in-2020/ Techopedia (2020). Website. Retrieved from https://www.techopedia.com/ definition/5411/website Blue 16 Media (2020). Importance of Having a Business Website. Retrieved from https://blue16media.com/blog/2019/08/01/theimportance-of-having-a-business-website Easy Web Content (2020). 5 Challenges Small Businesses Face when Building a Website. Retrieved from http://www.easywebcontent.com/ blog/5-challenges-small-businesses-face-when-building-a-website/ Search Engine Watch (2020). How to Test a Website Before You Launch: a 28 Checkpoint List. Retrieved from https://m https://www.searchenginewatch.com/2016/09/13/how-to-test-a-websitebefore-you-launch-a-28-point-checklist/ Clutch (2020). What Are Your Options for Building a Website? Retrieved from https://clutch.co/web-designers/resources/options-for-buildinga-website Oberlo (2020). What is Advertising? Retrieved from https:// www.oberlo.com/ecommerce-wiki/advertising Chron (2020). Importance of Advertising in Business. Retrieved from https://smallbusiness.chron.com/importance-advertisingbusiness-3260.html Chron (2020). Different Advertising Platforms. Retrieved from https:// smallbusiness.chron.com/different-advertising-platforms-64606.html WordStream (2020). Google Ads: What are Google Ads & How Do They Work? Retrieved from https://www.wordstream.com/Google-ads Neil Patel (2020). How to Use Instagram Ads (And How Much Do They Cost). Retrieved from https://neilpatel.com/blog/instagram-ads-cost/ Lyfe Marketing (2020). Top 26 Benefits of Facebook Advertising: How Facebook Ads Help! Retrieved from https://www.lyfemarketing.com/ blog/facebook-advertising-benefits/ Visme (2020). 20+ Commonly Used Advertising Techniques in Visual Marketing. Retrieved from https://visme.co/blog/visual-advertisingtechniques/ Shopify (2020). Ecommerce. Retrieved from https://www.shopify.com/ encyclopedia/what-is-ecommerce Green Geeks (2020). 7 Free Ways to Quickly Grow Your Online Business. Retrieved from https://www.greengeeks.com/blog/7-free-ways-toquickly-grow-your-online-business/

Entrepreneur (2020). Infographic: The Growth of Entrepreneurship Around the Globe. Retrieved from https://www.entrepreneur.com/article/ 288286 Entrepreneur (2020). Entrepreneurs – Never Give Up! Retrieved from https://www.entrepreneur.com/article/327472 Entrepreneur (2020). Eliminate Self Doubt: The Most Important Attitude that Entrepreneurs Must Develop. Retrieved from https:// www.entrepreneur.com/article/295474 Business 2 Community (2020). 4 Rules to Create a Strong Local Branding Strategy. Retrieved from https://www.business2community.com/ branding/4-rules-to-create-a-strong-local-brandingstrategy-02176527 Mailchimp (2020). What is Local SEO, and How Does It Work? Retrieved from https://mailchimp.com/resources/what-is-local-seo/ WebFX (2020). What is Google My Business? retrieved from https:// www.webfx.com/internet-marketing/what-is-Google-mybusiness.html Top Floor, (2020). Social Media Marketing for Local Businesses. Retrieved from https://www.topfloortech.com/blog/social-media-marketingfor-local-businesses/#gref Ampjar (2020). Why Brand Communities Are Awesome (and How to Build Your Own). Retrieved from https://ampjar.com/blog/creating-abrand-community/

Local Branding

Duty makes us do things well, but love makes us do them beautifully. -Zig Ziglar

Entering and breaking into the local industry is not easy. Regardless of your business's size or the niche you are operating in, there are costs, business plans, and hiring associated with them. At the same time, you have to find suppliers and deal with several other problems before opening your doors to the local market.

Local branding gives you the chance to bond with the inhabitants and drive your sales to reach new heights. To brand yourself successfully, you must understand the market. But it is more important that you actively engage with your customer and other local businesses.

When people refer to branding, it is usually about large companies that have a budget for their marketing strategies. However, brand building is also essential for local businesses. It is what will set you apart from your competitors and determine how your customers view you and your brand.

To successfully build your local brand, you need to thoroughly understand your local market's scope and the potential of your clients. Another factor to consider is the possibility that you may face a bigger brand that depends on foot traffic and referrals only. If that is the case, then digital marketing will not be enough for your brand. You will need a local marketing strategy that will focus on where your potential clients are.

At the end of the day, what is branding? Or, to put in relative terms, what do Coca-Cola and Nike have in common? Do they sell you water, sugar, and running shoes, or do they sell you inspiration? They know how your brain works and how customer behavior works, and here is the simple hack.

We all know that Nike sells to bring out the athlete in you. They motivate you on a psychological level so that you purchase their product. You don't have to be an athlete to wear running shoes. You need to believe that they work on bringing the athlete out in you. In the same way, Coca-Cola sells you open happiness, the concept of family, friends, and good times.

Today, it's hard for you to create that image for your business online. All you need to do is follow the steps in this book and implement a core digital strategy for yourself. A process that your local or hyper-local community begins to notice online. With the following helpful techniques, you can quickly boost your local branding:

Find the Right Message for Your Local Audience

Creating a local brand strategy means understanding your audience. Once you know them, you can easily create content and spread the message. Your local content should target your market's needs with values, selling points, and calls to action. You need to have open communication to understand the local customers and understand what they want and messaging.

When creating the right message for online content, including the local market's location is the best way to connect with regional consumers. Other tools are researching trends in the local market for your content.

Conduct Market Research

Succeeding in a local market means building your brand with a target audience and competing with your competitors. That is where market research comes into play. Through it, you can understand who your competitors are and how you can outdo them with respect to customers.

Depending on the type of business, you may be facing dozens of local competitors who already have an established clientele. However, with the right research, you can easily target the customers who are not really satisfied with your competitor and turn them into your customer.

Invest in Local SEO

If you want to get your digital offerings in front of your local customers, Search Engine Optimization is the best possible option. SEO is a tool that uses targeted keywords to place your website on the top of search engine results. This is especially the case when you are against a crowded local market. SEO can help in ranking your website higher than your competitors.

Build Partnerships

If you want to build your brand in the local market, forming strong relationships with local businesses can boost you. These partnerships will help you build your network and boost your word of mouth and bring quality online backlinks to your website. The more your brand engages with other local businesses, the more you will be seen as a trustworthy and authoritative business in your local industry.

Local SEO

Local SEO is a Search Engine Optimization that helps your business's local search results on Google. Any company that has a physical location can take advantage of the local SEO. Suppose a potential customer searches for any essential keywords that are related to your business and a map with three listings underneath it. In that case, the local SEO can help you in growing your business.

To understand SEO, you need to comprehend the inner workings of Google. When the internet was first introduced, there were not many websites. And, because of this, surfing through the web was pretty easy. But once the internet started to expand, search engines were introduced to narrow down users' searches so they could easily find the websites they were looking for.

If a user typed a phrase into a search engine, that phrase would be matched to different websites present on the web, including those phrases. Google implemented this same approach. However, it quickly took over all other search engines when it became the first search engine to use links between sites to indicate which websites were trusted.

Today, Google looks over hundreds of factors on and off your website and determines if it is relevant enough to show it as a search result. Factors are what form your digital footprint, and each factor has its own weight or value. The search engine then combines these two to get results. Your digital footprint is what determines whether you are a top search or not.

Now that you know how Google ranks local search results, you can start working on optimizing your site's digital footprint in the region-oriented search ecosystem. This way, your business shows up higher on the results page, and it can lead to more customers finding your presence online.

Google My Business

As the name implies, Google My Business allows you to create a listing for your business on Google. When a consumer finds your business on Google or searches for terms related to your business, you have to ensure that the consumer has all the information they need to visit your company, make a purchase, or contact the company.

With Google My Business, you can create a listing for your business, and you can manage the appearance of your company on the world's most popular search engines. These features give your business a lot of perks. That is why Google My Business makes it very easy to:

• Interact with the reviewers

• Provide all the necessary information about your business.

• Make it easy for clients to find your location

• Promote any news and events about the company

• Add photos of your company

Google My Business is crucial as it aids your business in interacting with your targeted audience and provides all the information to your current and potential customers. If you skip on Google My Business, you will be missing out on potential sales, exposure, and revenue for your company.

Why Should You Use Google My Business?

It is Free

Unlike other platforms, Google My Business is a free platform, and it does not operate via a freemium business model. Google My Business comes with no limitations. This means that you have access to the same tools, just like your competitor.

With no costs at all, Google My Business can be used by any business. You do not have to invest anything. You can easily sign up at your convenience and enjoy the benefits of Google My Business.

It Generates Leads

When people want to search for anything, they refer to Google. For any local searches, Google displays all the Google My Business profiles. This is the reason it is important to create and maintain a profile. Without a profile, users can easily find your competitors and deal with them.

Making GMB a part of your digital marketing strategy can help you gain new leads and generate other additional sales.

GMB Helps Your Ranking in Search Results

Google is a pervasive website, which is why you want to ensure that your business does not get lost in the search results. When you are more visible on Google, you have a higher chance of getting noticed by people's searches.

If you want to maximize your rank in the search results and improve the number of clicks on your Google My Business profile, then you need to optimize and maintain your profile.

Social Media

If your local business is not active on social media, you miss out on all the opportunities. Social media networks are one of the biggest sources of inspiration for consumer purchases. Nowadays, ignoring social media and not incorporating it into your marketing strategy can really cost you. There are 65 million local business pages on Facebook. So, if you are not contacting those potential customers, then your competitors will grab this chance.

Social media not only allows your local business to connect with new customers but also enables you to retain your existing customers. Social media platforms such as Facebook, LinkedIn, Instagram are all used for the same purpose – socializing. By connecting with your customers through these social media platforms, you can build connections, sustain relationships, and retain your customers.

Benefits of Building a Community Brand

Creating an online community around your brand is a modern approach to marketing. This is a strategy that every business should consider. A brand community is a group of customers who are brought together as they share the same interest in your brand and what your brand stands for. It is a group of people who are united under the banner of your brand.

Building a community brand is all about breaking those customer-brand boundaries and giving your customers a feeling of being a part of your brand.

It is all about "we" rather than "us-and-them." Creating a brand community takes time, although the results can be more than worth it when it is created. Brands who build their communities successfully get a few benefits, such as:

Authentic, User-Generated Source of Content

One of the biggest benefits to brand communities is that they are a free source of authentic content regarding your products and services. Online communities can offer you free product reviews, comments, and Q&As. These can be used as social proof to attract new customers.

Builds Brand Loyalty

Brand communities help build brand loyalty by making your customers feel like they are invested in your brand. This leads to increased revenue as two-thirds of consumers will spend more on brands that they are loyal to.

Reduced Cost of Customer Support

Online brand communities and forums also act like the customer support department. Your customers ask questions on the forum, and members of the brand can answer their queries for free. This means that customer support teams will have less work. This is one of the reasons why almost half of the business which has online communities have claimed to save between 10%-25% of their annual cost.

Increased Brand Exposure and Brand Credibility

Brand communities also contribute to your marketing efforts by sharing and promoting your brand on their own social media profiles. This helps increase the exposure of the brand and builds brand credibility. Customers are more likely to trust your brand when they see actual social proof.

It is a Valuable Source of Data, Insights, and Feedback

About two-thirds of businesses utilize their brand communities to gain insight into new products and services. Your brand communities will give you honest data and feedback. This is great as the input you receive will be accurate.

Customer Retention

Brand communities become a good source for post-purchase communications. Your customers keep interacting with your brand even after they have made their purchase. This means that you have better customer retention and more business.

It is a Great Pre-Release Channel

The best way to leverage your brand community is to utilize it as a prerelease channel. You can share your new products and services with them, and they will give you honest feedback. This way, you can fix any wrongs before launching the product in the market. To summarize, the last few 28 chapters basically ask you to take the following seriously to succeed with your digital strategy:

• Think about your online presence and brand presence and align them well with what your business stands for in the community

• Build a good website with great content and always keep it fresh

• Implement SEO for both local and broader searches for your website

• Use Google my Business and other local and relevant directories

• Keep a solid social media presence and build your community online

• Be authentic and keep your community well informed online about what's going on with your business

• Put some budget into local online advertising

• Create videos that can be used online as a part of your social strategy

• Always get your customers feedback and compel them to give you excellent reviews

• Be consistent and persistent

• Never give up

Business 2 Community (2020). 4 Rules to Create a Strong Local Branding Strategy. Retrieved 24

from https://www.business2community.com/branding/4-rules-to-create-a-strong-local-brandingstrategy-02176527

Mailchimp (2020). What is Local SEO, and How Does It Work? Retrieved from https:// 25

mailchimp.com/resources/what-is-local-seo/

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marketing/what-is-google-my-business.html

Top Floor, (2020). Social Media Marketing for Local Businesses. Retrieved from https:// 27

www.topfloortech.com/blog/social-media-marketing-for-local-businesses/#gref

Ampjar (2020). Why Brand Communities Are Awesome (and How to Build Your Own). Retrieved 28

from https://ampjar.com/blog/creating-a-brand-community/

Sharing Experiences

Make failure your teacher, not your undertaker. -Zig Ziglar

In the modern-day economic environment, entrepreneurship and innovation are crucial aspects when establishing a new status quo that does not follow the Pareto efficiency model. In the United States alone, the number of entrepreneurship programs being offered in universities has grown from 180 to more than 2000 between 1990 and 2014.

Approximately 27 million Americans have started or are running new businesses. The US itself tops the Global Entrepreneurship Index (GEI) in light of its ecosystem, resources, and infrastructure. Globally, the top countries include Switzerland, Canada, Sweden, Denmark, Australia, the UK & Ireland, and the Netherlands. The UAE stands 19th with an index of 58.8.

Another essential indicator for entrepreneurship is VC activity. In the past years, VC activity's total value has been growing from $55 billion in 2013 to $148 billion in 2015. The US dominated the number of deals, and the total value added to 3916 sales and $72.3 billion.

Despite the high number of entrepreneurs, many entrepreneurs would relate to the feeling that they have to persevere and not give up whatever the circumstances may be. It is effortless to feel like a failure, although it is very tough to sustain through those hard times and keep moving on.

The life of an entrepreneur is never a joyride. It is often full of several hurdles along the way. Starting from the seeds of an idea until the zenith of success, an entrepreneur has to go through the seven levels of “hell.” The real entrepreneur is a go-getter who is not afraid of any situation. They get up and get going by implementing their ideas.

What if the Idea Doesn’t Work?

Your idea of running a business is creating something very different from your own. You are the only one who believes in your idea. It is possible that your dreams become shattered, and you are forced to leave your vision. You might come across thoughts of leaving your idea. You may ask yourself, “is the idea good enough?” and even if the idea is excellent, you still have questions like, “will it be successful?” This is the point where entrepreneurs tend just to let go of their ideas. Entrepreneurs are great thinkers. However, they do not have the habit of pondering over their ideas for very long. They are risk-takers who challenge their mind and move forward with their dreams. Their ideas come in small bursts, or they may take the shape of a storm, ready to take over everything that comes in their way.

Success is Where Preparation Meets Opportunity

The journey of entrepreneurs is challenging, but the good news is that there is always room for new opportunities. In the modern-day, there is no shortage of options. In fact, at any time, you can take over each opportunity that brings you closer to your dream. But what do you do when opportunities knock on your doorstep every now and then? You simply grab the first opportunity that comes your way. An entrepreneur never waits for an excellent chance to come. Instead, they turn every chance into an opportunity.

When you are truly passionate and enthusiastic about your idea and your vision, you activate this energy and bring your dreams to life. When times are tough, passion and enthusiasm push you to hold on to your vision and motivate you to go the extra mile.

Never Doubt Yourself

It does not matter if you have just graduated from college or have just begun your career. If you are an entrepreneur or are planning to be one, you need to possess one attitude that has no relation to your experience, wealth, or education. This attitude is what gives you confidence and self-respect. This attitude is called – Eliminate Self Doubt.

A lot of entrepreneurs do not realize they doubt themselves, as this phenomenon is mostly sub-conscious. It masks itself in other forms, and it hurts your growth. For example, you have an idea, and you discuss it with a friend or a family member. Soon after, some of the following questions are asked:

• What if your idea fails?

• What if someone copies your idea?

• Do you not have the capital like bigger brands? What if they crush you before you take off? • Why would you want to leave the comfort of your monthly paycheck?

• What if you spend 3 to 4 years and still fail? What will happen to your career?

• Will you be able to get a job as a failed entrepreneur?

No matter how much you try to motivate yourself with your idea, someone will always come to kill your vibe. Entrepreneurs need to realize the self-destructive outcome of self-doubt. You do not begin your start-up in simple words if you are a person who gives into self-doubt easily. This does not mean that you will never face failure. In fact, for every happy moment you experience, you will go through many upsetting moments.

The good news is that entrepreneurs can train themselves to remove any self-doubt they might have. To eliminate uncertainties is to remove selfdoubts, and three steps can achieve this:

1. Become a Voracious Reader – Apart from reading popular books on entrepreneurship, read about how your solution can cause an effect on the ecosystem. For example, if you have an idea to build an AI application in healthcare, then read about all the economic policies, best practices of competitors, geopolitical influences, and more regarding healthcare. This way, you can gain confidence in your idea.

2. Play the Devil’s Advocate – Try to find failure points of your business idea every day. Think of ways that will destroy your company. This way, you will train yourself to revise your innovation accordingly. Moreover, this will help you when forming your team and discussing your idea with the investor.

3. Share Your Idea Boldly – Avoid the thought that someone will take your idea and use it as his own. In fact, some people will even offer to join you because of the idea you have. The least benefit you can have is that you can greatly improve your primary research by sharing your idea with others. You will build a network of the right resources, which can be your advisors or mentors in the future.

Change is the only constant, and the world is certainly changing rapidly. The retail industry is surely in deep trouble as I watch more and more of my favorite boutique stores advertise closing down sales. Over the years, my experience has allowed me to convince small business owners that digital marketing does work and they should get with the program.

I often believe that I can only take the horse to the water, but I cannot force it to drink. If there is anything that history is teaching us is that it certainly does not repeat itself in a predictable pattern. The current economic climate and the pandemic is forcing us to become more creative, understanding, and carving out more time to work with our selected service provider. We can do an incredible job with our online presence and strategy.

I have seen so many business owners sign up based on the sale and then given up within 30, 60, and 90 days claiming that it wasn’t working. You have to get one thing straight. Just like opening your physical store, similar rules apply to online stores and their overall presence.

There is no magic wand. The team you hire has to build content, work with branding, and polish everything up and then execute it using social media, SEO, and advertising and create awareness. At the same time, you must educate your audience and then convert them into customers. If you have to take one thing from this chapter, know that EVERYTHING requires a team effort.

Out of everyone in the team, you, the business owner, are the most important for the first two months. You need to set aside time, give directives, think about your online vision and how you want the brand to be perceived offline. You need to be available so that they can understand your business, what worked for you in the past, and learn everything they can about your ideal customers.

The decision to go digital and start online marketing should not be a halfbaked one - you need to give it your all and follow the basics that time has set out for you. The main things you need to commit are:

• Attitude – You must have a positive outlook on all things digital.

• Curiosity – You need to be curious regarding how things will work out for you

• Inquisitive – Ask questions, read online, and the fact you are reading this book says a lot.

• All in – Be all in - When you got a good team and strategy, give the entire program a chance to work for you and begin tweaking

• Don’t change providers – Stick to your carefully selected team. Try to make them work for you and give them enough time to explore all possibilities before jumping ship.

• Be proactive – Try to put yourself in your team's shoes, anticipate what they would need from you, or just ask them.

• Act as if you understand – Many owners just say I don’t get all of this. So, they go ahead, do it, and then they energetically give up. They do this sometimes by trusting the team and, at times, just crossing their fingers and hoping for the best. This is not necessary. With a little effort, you can, and the appropriate questions direct the ship in the right direction. Here are some good questions to ask your team:

• What am I to expect in month one and each month thereafter?

• How does the reporting look? How will I know if we are getting quality visits and customers?

• Is the messaging aligned to our brand?

• What else could we do?

• Anything outside of the box will work?

• If the budget is too little, what can we focus on that will make this budget effective?

• When can we conduct a call and discuss the reporting?

• What is this reporting saying in a nutshell?

Just be pro-active, handle this like you are a champ. Remember, paying attention and working with timelines won’t stop you from succeeding.

Entrepreneur, (2020). Infographic: The Growth of Entrepreneurship Around the Globe. Retrieved 21

from https://www.entrepreneur.com/article/288286

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www.entrepreneur.com/article/327472

Entrepreneur, (2020). Eliminate Self Doubt: The Most Important Attitude that Entrepreneurs Must 23

Develop. Retrieved from https://www.entrepreneur.com/article/295474